Studio Blog

Guest blogger Greg Perlstein is the Coordinator of Strategic Alliances at First Book, a nonprofit partner of Demand Media that provides new books to children in need.

Demand Media’s wildly successful “Write for a Cause” program has returned! Beginning today and continuing through the end of March, Demand Media will generously donate one new book to a child in need for every eight articles that writers and copy editors create. Here at First Book, we are thrilled that you, the Demand Media community, came to us wanting to re-launch this wonderful program. We are extremely grateful for your continued support and excited to see you all Write for a Cause once again!

In December, Demand Media writers and editors worked together to donate over 16,000 new books to children who need them most. Eighty percent of preschool and after-school programs serving low-income children have zero age-appropriate books for their children. First Book, with the help of incredible partners like Demand Media, works to supply these children with the books and educational resources that they need to learn and thrive. During the past 17 years, First Book has distributed over 68 million books to children from low-income populations.

This month, every article that you write and edit will help make a difference in a young person’s life. When you give a child access to a brand new book, you also give that child a chance to have a brighter future. Thank you for all that you are doing to brighten the futures of thousands of children this month.

For more information about First Book’s partnership with Demand Studios and how you can help, please click here. Visit the Write for a Cause Facebook page to track the program’s progress, and to donate directly to First Book, please visit our donation page.